by Malcolm Jolley

Culinarium is “Ontario’s locavore store”. Everything in the shop Kathleen Mackintosh opened in 2008 at Mt. Pleasant and Eglinton in mid-town Toronto is sourced from Ontario, and produced in an ethical and environmentally responsible way. To say Mackintosh was ahead of the curve is a gross understatement, but Mackintosh is looking for investment in her fledgling business and has decided to offer a buy-in deal of sorts to her customers: buy $500 worth of groceries now, get $600 back later, or $1,000 of Ontario food now and $1,300 later. So far so good, she’s managed to raise over a quarterof her $100,000 target in less than a week. I spoke to Mackintosh at her store for the video below.

Malcolm Jolley is the Managing Editor of Good Food Revolution and Executive Director of Good Food Media, the non-profit organization that publishes GFR. Follow him at

This video was made possible through the kind support of Fortessa Canada / Schott Zwiesel.