By Vineland Research and Innovation Centre, a “Certified Good Food Fighter”
Session 1: Market Opportunities
9:00 am Welcome and Introduction Dr. Jim Brandle, CEO, Vineland Research and Innovation Centre 9:10 am Diversification – Benefits for Ontario Growers Art Smith, CEO, Ontario Fruit and Vegetable Growers Association
9:25 am Market Potential of New World Crops in Ontario Dr. Glen C Filson, Professor, University of Guelph Bamidele Adekunle, University of Guelph
9:50 am Coffee break
10:20 am Import and Distribution of Ethnic Vegetables in Ontario Sreedhar, President, Sundine Produce
10:35 am Retail Opportunities of Ethnic Vegetables Harjinder Singh, President, Golden Groceries Ltd
10:50 am Asian Vegetable Production in Ontario- A Retrospective Analysis Dr. Raymond Cerkauska, Agriculture and Agri-Food Canada
11:15 am Market Opportunities for New Vegetable Crops: Loblaw’s Perspective Shreenivas Shelliker, Senior Category Manager, Loblaw Companies Ltd
Session 2: Production
11:35 am Production of Ethnic Vegetables in the Holland Marsh Dr. Mary Ruth McDonald, Professor, University of Guelph
12:00 pm- 1:00 pm Lunch
1:00 pm Ethnic Vegetable Production in Ontario: Research Update Ahmed Bilal, Research Associate, Vineland Research and Innovation Centre
1:25 pm New Vegetable Crops: Adventures in Production Harpreet Cheema, Production Manager, J. Collins and Sons Ltd Jaswant Singh, President Gura Farm, Simcoe
Session 3: Resources
1:55 pm Web-based Information on Ethnic Vegetables Evan Elford, New Crop Development Specialist, OMAFRA 2:20 pm Adjournment Dr. Michael Brownbridge, Director, Horticulture Production Systems, VRIC
